How to add testimonials to Thinkific in 5 minutes

Thinkific creators often face a common challenge: visitors like the course content but hesitate to enrol.

Online courses require trust before commitment, especially when pricing is involved. Without visible proof from real students, doubt slows decisions.

Testimonials remove that friction by showcasing real outcomes, building credibility, and helping visitors feel confident about enrolling.

Why add testimonials to Thinkific?

Thinkific is designed for selling courses and memberships, and testimonials directly support that goal.

Testimonials build trust for first-time students considering your courses
Course pages with testimonials can increase enrolments by up to 34 percent
92 percent of learners read reviews before purchasing an online course
Social proof reduces refund anxiety and improves long-term student retention

Because Thinkific controls your course pages and checkout flow, testimonials can reinforce trust at every step.

How to add testimonials to Thinkific

Adding testimonial widgets to your website or online store is fast and requires no code.

First, sign up for a WiserReview account.

Next, follow the steps below to show a clean, high-converting testimonial on your site.

Start by importing your existing testimonial via a direct integration or CSV import.

If you do not have any testimonials yet, you can start collecting them using WiserReview automations. We also support video testimonials.

Review integration

After that, go to the Widgets section. You will see multiple review and testimonial widgets built to build trust and help visitors decide.

For this example, we chose the carousel video. You can customize it to match your brand colors and layout. Once everything looks right, click Install.

Carousel video

You will then see the JavaScript, iframe, and URL options for embedding the widget on your site.

Here is how the Wall of Love looks on the MyMunche website.

My Munche Testimonial Example

This is another testimonial nudge example from Fundamental Skincare:

Fundamental skincare testimonial example

This is only the display side. WiserReview also helps you manage testimonials with built-in AI and collect them via email, SMS, WhatsApp, form links, QR codes, and more.

You can explore the platform further or book a demo to learn how to collect more testimonials and show them where they matter most, based on our four years of experience working with over 1,100 brands.

Embed testimonials on Thinkific

After generating your WiserReview embed code, follow these Thinkific-specific steps:

Log in to your Thinkific admin dashboard
Go to Design Your Site and open Pages
Select the page where you want testimonials to appear
Add a Text & Media or Custom HTML section
Paste the JavaScript embed code, iframe, or URL from WiserReview
Save and publish the page

You can use the same steps to add testimonials to sales pages, course landing pages, and custom site pages.

Best places to show testimonials on Thinkific

Placing testimonials at the right moments helps learners move from interest to enrolment.

Course landing pages

Course landing pages are where most enrolment decisions happen. Testimonials that highlight student transformations, results, or learning outcomes help visitors imagine their own success. This reduces uncertainty and positions your course as a proven solution rather than a risky purchase.

Sales pages

Sales pages often explain course value in detail. Testimonials placed near pricing sections or enrol buttons reinforce key promises. When learners see feedback from students with similar goals, it increases perceived value and encourages them to enrol.

Checkout pages

Checkout is the final decision point. Even motivated learners can hesitate before payment. A short testimonial near the checkout button reassures them that others enrolled and benefited, reducing last-minute drop-offs.

Membership and bundle pages

For memberships or course bundles, testimonials validate long-term commitment. Feedback from ongoing students helps prospects feel comfortable joining a program that requires continued engagement and investment.

All your testimonials in one place

Collect testimonials, manage every response, and display them on your Thinkific site.

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Wrap up

Thinkific provides the tools to deliver great learning experiences, but testimonials help sell them.

By embedding WiserReview testimonials across course pages, sales pages, and checkout flows, you reduce doubt and increase enrolments.

Start using testimonials strategically and let student success stories grow your Thinkific business.

Frequently asked questions

Do testimonials help sell online courses on Thinkific?

Yes. Testimonials provide proof of real outcomes, which strongly influences enrolment decisions.

Will testimonials affect Thinkific page speed?

No. Properly embedded testimonials load efficiently without slowing pages.

How many testimonials should I show on a course page?

Three to six focused testimonials usually work best.

Can I update testimonials without editing each page?

Yes. Updating testimonials in WiserReview automatically reflects across embedded pages.

Are testimonials important for new Thinkific creators?

Absolutely. Even a few early testimonials can significantly increase trust and enrolments.

Article by

Krunal

Krunal Vaghasia is the founder of WiserReview and an eCommerce expert in review management and social proof. He helps brands build trust through fair, flexible, and customer-driven review systems. Read more.

How to add testimonials to Thinkific in 5 minutes

Why add testimonials to Thinkific?