How to collect and add testimonials to Flatsome

Flatsome is built for high-performing WooCommerce stores, but even fast and well-designed shops struggle without trust.

Shoppers may browse products, scroll galleries, and still hesitate before buying. That hesitation usually comes from uncertainty.

Testimonials solve this by showing real customer experiences and reassuring shoppers that your store is reliable and worth purchasing from.

Why add testimonials to Flatsome?

Flatsome is a conversion-focused WooCommerce theme, which makes testimonials especially effective.

Testimonials build strong trust signals on product and shop pages
Stores with testimonials can increase conversions by up to 34 percent
93 percent of shoppers say reviews influence their buying decisions
Social proof reduces cart abandonment on WooCommerce stores

Because Flatsome uses UX Builder and optimised layouts, testimonials can be placed precisely where buying decisions happen.

How to add testimonials to Flatsome

Adding testimonial widgets to your website or online store is fast and requires no code.

First, sign up for a WiserReview account.

Next, follow the steps below to show a clean, high-converting testimonial on your site.

Start by importing your existing testimonial via a direct integration or CSV import.

If you do not have any testimonials yet, you can start collecting them using WiserReview automations. We also support video testimonials.

Review integration

After that, go to the Widgets section. You will see multiple review and testimonial widgets built to build trust and help visitors decide.

For this example, we chose the carousel video. You can customize it to match your brand colors and layout. Once everything looks right, click Install.

Carousel video

You will then see the JavaScript, iframe, and URL options for embedding the widget on your site.

Here is how the Wall of Love looks on the MyMunche website.

My Munche Testimonial Example

This is another testimonial nudge example from Fundamental Skincare:

Fundamental skincare testimonial example

This is only the display side. WiserReview also helps you manage testimonials with built-in AI and collect them via email, SMS, WhatsApp, form links, QR codes, and more.

You can explore the platform further or book a demo to learn how to collect more testimonials and show them where they matter most, based on our four years of experience working with over 1,100 brands.

Embed testimonials on Flatsome

After generating your WiserReview embed code, follow these Flatsome-specific steps:

Log in to your WordPress dashboard
Go to Pages or Products and open the page using UX Builder
Add an HTML element or Custom HTML block
Paste the JavaScript embed code, iframe, or URL from WiserReview
Save the changes and update the page

You can also add testimonials inside Flatsome blocks or templates for reuse across product and shop pages.

Best places to show testimonials on Flatsome

Strategic placement ensures testimonials support shoppers throughout the buying journey.

Product pages

Product pages are the most important conversion points.

Testimonials placed near product descriptions or add to cart buttons reassure shoppers that others purchased and were satisfied.

This reduces perceived risk and increases confidence in product quality.

Homepage sections

Homepage testimonials build immediate trust for first-time visitors.

When shoppers land on your store, seeing real customer feedback signals credibility and encourages deeper browsing instead of quick exits.

Shop and category pages

Category pages help shoppers compare products. Testimonials placed within or below product listings guide decisions and reinforce trust, especially for higher-priced or featured products.

Cart and checkout areas

Cart abandonment often happens due to last-minute doubt.

Testimonials placed near the cart or checkout sections reassure buyers right before payment.

Even short testimonials can significantly reduce hesitation.

All your testimonials in one place

Collect testimonials, manage every response, and display them on your Flatsome site.

Start Free

Wrap up

Flatsome gives you speed, design, and WooCommerce optimisation, but testimonials give shoppers confidence to buy.

By embedding WiserReview testimonials across key Flatsome pages, you reduce doubt and increase conversions without redesigning your store.

Start adding testimonials today and let real customer experiences drive more sales.

Frequently asked questions

Do testimonials increase sales on Flatsome stores?

Yes. Testimonials strongly influence purchase decisions on your stores.

Will testimonials slow down my Flatsome site?

No. Properly embedded testimonials load efficiently and do not affect performance.

How many testimonials should I show on a product page?

Three to five relevant testimonials usually work best.

Can testimonials be reused across multiple Flatsome pages?

Yes. Using Flatsome blocks or templates makes reuse easy.

Are testimonials useful for new WooCommerce stores using Flatsome?

Absolutely. Even a few testimonials can significantly improve trust.

Article by

Krunal

Krunal Vaghasia is the founder of WiserReview and an eCommerce expert in review management and social proof. He helps brands build trust through fair, flexible, and customer-driven review systems. Read more.

How to collect and add testimonials to Flatsome

Why add testimonials to Flatsome?