How to add customer reviews to Ecwid (2026)

Learn how to add customer reviews to Ecwid. A simple way to collect and display real reviews that build trust and increase sales.

User Written By Krunal
Jan 24, 2026
Time 3 min
Add Reviews to Ecwid

Ecwid is built for selling across websites, social media, and marketplaces from one central store.

It is fast, flexible, and easy to embed anywhere. But even with smooth checkout and multichannel selling, shoppers hesitate if they do not trust your products.

Without reviews, visitors question quality, delivery, and reliability. Reviews solve this by showing real customer experiences at the exact moment buyers decide.

With WiserReview, you can add reviews to Ecwid stores without slowing pages or breaking integrations.

Why add reviews on Ecwid?

Ecwid stores rely on trust to convert visitors across multiple platforms. Reviews directly improve confidence and sales.

1. Increase product page conversion rates

Ecwid product widgets are often embedded on different websites and platforms. Reviews help validate products instantly.

Statistics and insight:

Use case: Display a WiserReview star rating near the product title and a review carousel below the product description inside Ecwid product pages.

2. Reduce cart abandonment across embedded stores

Ecwid stores run on websites, blogs, and social platforms. Trust gaps cause abandonment.

Statistics and insight:

Use case: Add a compact review widget on product and cart pages showing verified buyer feedback.

3. Build trust for multichannel selling

Ecwid merchants sell on websites, Facebook, Instagram, and marketplaces. Reviews create consistent trust everywhere.

Statistics and insight:

Use case: Use the same WiserReview widgets across your website and embedded Ecwid storefronts.

How to add reviews on Ecwid

Adding review widgets to your online store is fast and requires no code.

First, sign up for a WiserReview account.

Next, follow the steps below to show clean, high-converting reviews on your store.

Start by importing your existing reviews via a direct integration or CSV import.

If you do not yet have reviews, you can start collecting them with WiserReview automations.

Review integration

After that, go to the Widgets section. You will see multiple product review widgets designed to build trust and help visitors make decisions.

Product review widgets

For this example, we chose the product review section. You can customize it to match your brand colors and layout. Once everything looks right, click Install.

Product review widget customization

You will then see the JavaScript, iframe, and URL options for embedding the widget on your store.

Review widget code

Here is how the product review section looks on the MyMunche website.

My Munche

This is only the display side. WiserReview also helps you manage reviews with built-in AI and collect them via email, SMS, WhatsApp, form links, QR codes, and more.

You can explore the platform further or book a demo to learn how to collect more reviews and show them where they matter most, based on our four years of experience working with over 1,100 brands.

How to embed reviews on Ecwid

After generating your WiserReview widget code, follow these Ecwid specific steps:

  1. Log in to your Ecwid admin dashboard.
  2. Go to Website and open Site Editor or Instant Site.
  3. Navigate to the page where you want reviews.
  4. Add an HTML or Custom Code block.
  5. Paste the WiserReview embed code into the block.
  6. Adjust spacing and placement.
  7. Save and publish the changes.

For non Ecwid websites using Ecwid widgets:

Best practices for showcasing reviews on Ecwid

Ecwid stores benefit from clear and consistent review placement.

1. Show product specific reviews only

Mixing reviews across products reduces clarity.

Use WiserReview tags to:

2. Place reviews above the fold

Ecwid shoppers decide quickly.

Place:

This builds trust before scrolling.

3. Use visual reviews for Ecommerce trust

Images and videos increase buyer confidence.

Use media reviews to:

3 Common mistakes to avoid when adding reviews to Ecwid

Avoid these Ecwid specific mistakes.

1. Hiding reviews too low on pages

Many users never scroll far.

Solution: Surface review summaries near the top of product pages.

2. Displaying unfiltered reviews everywhere

Irrelevant reviews confuse buyers.

Solution: Use product level tags and widgets.

3. Ignoring mobile layouts

Most Ecwid traffic is mobile.

Solution: Use sliders and compact widgets optimized for small screens.

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Wrap-Up

Ecwid stores perform best when multichannel selling is backed by trust.

Reviews give shoppers the confidence they need to buy anywhere you sell.

With WiserReview, you can automate review collection and display clean, fast, and relevant reviews across your Ecwid store.

Start using WiserReview to turn your Ecwid store into a trust driven sales channel.

Frequently asked questions

Yes. WiserReview works with all Ecwid stores using embed code.

No. Widgets load asynchronously and remain lightweight.

Yes. Tag reviews by product and display them dynamically.

Yes. Reviews work on websites using Ecwid widgets.

Yes. All review management happens inside the WiserReview dashboard.

Krunal

Article by

Krunal

Krunal Vaghasia is the founder of WiserReview and an eCommerce expert in review management and social proof. He helps brands build trust through fair, flexible, and customer-driven review systems. Read more.

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