Digital Product Passport
A digital product passport is a per-product digital record of composition, origin, and repair data, moving from concept to EU mandate.
What a digital product passport is
A digital product passport, DPP, is a per-product digital record, reachable from a code or tag on the item, holding its composition, origin, repair information, and end-of-life instructions: an identity document for the physical thing.
Why digital product passports matter
The EU is mandating them: under its ecodesign rules, product categories will progressively require passports, batteries leading, with textiles, electronics, and others phased in. For any brand selling into Europe, the passport moves from concept to compliance, and the same data spine serves resale, repair, and authentication.
What a passport carries
- Identity: model, batch or unit, manufacturer
- Composition: materials, substances, recycled content
- Care, repair, and spare-part information
- Circularity: disassembly and end-of-life handling
Frequently asked questions
Who needs to prepare for DPPs, and when?
Anyone selling regulated categories into the EU, on the timeline of their category’s rules: batteries first, more following through the decade. Preparation means product data collected and structured now, since the passport is only as good as the records behind it.
Do passports help beyond compliance?
The same record powers resale listings, repair services, and authenticity checks: a scannable truth about the item benefits circular commerce and counterfeit defense whether or not a regulator asked.
Related terms
Sustainable Ecommerce · Circular Commerce · Ethical Sourcing