How to Migrate from Loox to WiserReview in 2026

Loox is one of the most popular review apps for Shopify stores, but many merchants eventually look for Loox alternatives due to rising costs and feature limitations.

As stores grow, they often need more customization, better automation, referral marketing, Google review management, WhatsApp review requests, and additional review collection options.

The good news is that you can migrate your existing reviews, ratings, photos, and videos from Loox to WiserReview without losing your social proof.

In this guide, we’ll show you how to migrate from Loox to WiserReview, import your reviews, replace your widgets, and get everything running smoothly.

Why Store Owners Are Moving from Loox to WiserReview

Loox is a popular review platform for Shopify stores, known for collecting photo reviews and displaying customer feedback.

However, many growing businesses look for a solution with more flexibility, additional marketing tools, and better value as they scale.

Here are some of the main reasons store owners switch from Loox to WiserReview.

More Review Display Options

Many merchants want more flexibility in how reviews appear across their store.

WiserReview includes over 30 review widgets, including carousels, review walls, trust badges, floating widgets, star ratings, video galleries, and UGC displays, helping brands showcase social proof wherever it matters most.

Built-In Referral Marketing

Reviews help build trust, but referrals help drive new sales.

WiserReview includes referral marketing tools that allow merchants to reward customers for bringing in friends, helping turn satisfied buyers into brand advocates.

Flexible Review Collection

Different businesses collect reviews in different ways.

WiserReview supports email requests, WhatsApp review campaigns, SMS messages, QR codes, custom webhooks, manual requests, and past order imports, giving merchants more control over their review collection strategy.

Video Reviews and Google Reviews

Visual reviews often have a bigger impact on purchasing decisions.

WiserReview allows customers to submit photo and video reviews while also helping businesses display Google reviews alongside product reviews in a single platform.

More Competitive Pricing

Pricing is a common reason merchants look beyond Loox. See the full WiserReview vs Loox pricing comparison for the head-to-head numbers.

As stores grow, subscription costs can increase, leading many businesses to look for a solution that offers review collection, display widgets, automation, and referral marketing in one platform.

More Than a Review Platform

WiserReview goes beyond review collection by offering AI review summaries, sentiment analysis, UGC tools, referral widgets, multi-store review sync, and Google Shopping integrations, helping brands get more value from customer feedback.

Switch from Loox without losing a single review

Import your Loox reviews, photos, and videos into WiserReview and keep your social proof intact. Free plan, no developer needed.

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What Gets Migrated from Loox?

Migrating from Loox to WiserReview doesn’t mean losing your existing reviews. Your text reviews, star ratings, customer names, review dates, product mappings, and other review data can be imported into WiserReview.

Photo and video reviews can also be migrated, allowing you to keep the social proof you’ve already built. Once the migration is complete, your reviews will continue to appear on the correct product pages, and you can immediately start collecting new reviews through WiserReview.

Before you start the migration, make sure you have access to your Loox account, Shopify admin, and WiserReview account. You should also export your review CSV file from Loox and check that it includes important details like review text, rating, customer name, review date, product title, and Product ID.

The Product ID is important because it helps map each review to the correct product inside WiserReview.

Now let’s walk through the step-by-step process of migrating your reviews from Loox to WiserReview.

Step 1: Export Your Reviews from Loox

The first step is to export all your existing reviews from Loox. This export file will contain the review data needed to import your reviews into WiserReview.

1. Log in to your Shopify admin and open the Loox app.

2. Navigate to the reviews section and look for the export option.

3. Loox allows you to download your reviews as a CSV file, which typically includes review content, ratings, customer names, review dates, product information, and any photo or video reviews associated with the review.

Make sure the export file includes the Product ID column, as this will be required later when mapping reviews to the correct products during the WiserReview import process.

Once the export is complete, save the CSV file to your computer and quickly review it to ensure the data has been exported correctly.

After downloading your review data, you’re ready to import everything into WiserReview.

Step 2: Import Your Loox Reviews into WiserReview

Before importing your Loox reviews, you’ll need to install and connect WiserReview to your store. This ensures your products are synced correctly and helps WiserReview match imported reviews with the right product pages.

The setup process varies depending on your ecommerce platform. Follow the instructions for your platform below before uploading your Loox review export file.

Shopify

If you’re using Shopify, start by installing the WiserReview app from the Shopify App Store.

Once connected, WiserReview will automatically sync your products and prepare your store for review imports.

Steps to import Loox reviews into Shopify via WiserReview:

Install and connect the WiserReview app from the Shopify App Store.

Wait for your Shopify products to sync with WiserReview.

In your WiserReview dashboard, navigate to Manage Reviews > Import Reviews > Select Loox

Upload the CSV file exported from Loox.

Map the required fields, including:

• Rating
• Review text
• Customer name
• Review date
• Product details
• Photos and videos
• Product ID

Verify that the Product ID field is mapped correctly so reviews appear on the correct products.

Start the import process.

Review a few imported entries to confirm ratings, content, customer details, and media files were imported successfully.

Detailed guide: WiserReview + Shopify Integration Guide

WooCommerce

For WooCommerce stores, you’ll need to install the WiserReview plugin through your WordPress dashboard and connect it to your WiserReview account. Once connected, your WooCommerce products will sync automatically.

Steps to import Loox reviews into WooCommerce via WiserReview:

Install and activate the WiserReview plugin.

Connect your WooCommerce store to your WiserReview account.

Allow product synchronization to complete.

Go to Manage Reviews > Import Reviews > Select Loox

Upload your Loox CSV export file.

Map the review fields, including:

• Rating
• Review content
• Reviewer name
• Review date
• Product title
• Photos and videos
• Product ID

Ensure the Product ID field is mapped correctly to match reviews with the right products.

Complete the import process.

Check several product pages to verify reviews are displaying correctly.

Detailed guide: WiserReview + WooCommerce Integration Guide

BigCommerce

If your store runs on BigCommerce, install WiserReview from the BigCommerce App Marketplace and authorize the connection. After setup, confirm that your product catalog has synced successfully.

Steps to import Loox reviews into BigCommerce via WiserReview:

Install WiserReview from the BigCommerce App Marketplace.

Connect and authorize your BigCommerce store.

Verify that products have synced into WiserReview.

Open Manage Reviews > Import Reviews > Select Loox

Upload the Loox review export file.

Map all required fields, including:

• Rating
• Review text
• Customer information
• Review date
• Photos and videos
• Product ID

Double-check the Product ID mapping to ensure reviews are assigned to the correct products.

Start the import.

Review imported entries to confirm all data appears correctly.

Detailed guide: WiserReview + BigCommerce Complete Setup Guide

Wix

For Wix stores, connect WiserReview to your website and complete the initial setup. This allows WiserReview to prepare your account for importing and displaying reviews.

Steps to import Loox reviews into Wix via WiserReview:

Connect your Wix website with WiserReview.

Complete the basic account setup.

Navigate to Manage Reviews > Import > Select Loox

Upload the CSV file exported from Loox.

Map the review fields, including:

• Rating
• Review text
• Reviewer name
• Review date
• Product information
• Photos and videos
• Product ID

Confirm that the Product ID field is mapped correctly.

Run the import process.

Verify that imported reviews appear correctly and are linked to the appropriate products.

Detailed guide: WiserReview + Wix Integration Guide

After completing the import, take a few minutes to review the imported data.

Check that ratings, review content, reviewer names, dates, photos, videos, and product assignments have been transferred correctly before proceeding to the next step.

Display Your Imported Reviews with WiserReview Widgets

After your Loox reviews are imported into WiserReview, the next step is to display them on your website. This helps shoppers see real reviews, ratings, photos, and videos while they browse your products.

Go to your WiserReview dashboard and open Widgets from the left menu.

Here, you can choose from different widget types, including Product-specific review widgets, Review widgets, and AI review widgets.

For product pages, start with Product-specific review widgets.

You can choose widgets like Product review section, Star rating, Nudges, Wall of Love, or Question & Answer based on where you want to show customer feedback.

Once you choose a widget, click Configure. This will open the widget editor, where you can customize how the reviews appear on your website.

Inside the editor, you can adjust the widget design using options like color, layout, review filters, rating settings, review cards, popups, no-review messages, language, and custom code.

You can also use AI design options, AI summaries, and AI highlights to make your review section more useful for visitors.

The preview area lets you check how the widget will look before publishing. You can switch between sample data and real data, and preview the widget on desktop or mobile.

This helps you confirm that reviews, ratings, images, videos, and buttons look correct on all devices.

Once everything looks good, click Install to add the widget to your website. After installation, check your live product pages to make sure the imported reviews are showing correctly.

Start Collecting New Reviews with Automation

After your imported Loox reviews are displayed on your store, you can set up WiserReview automation to collect new reviews from future customers.

This helps you keep your review section fresh without asking every customer manually.

Step 1: Open the Automation Section

Go to your WiserReview dashboard and open Automate from the left menu. Then click on create automation.

This is where you can create review request workflows based on customer orders, purchase activity, or custom events.

Step 2: Use Platform-Specific Triggers

For Shopify, WooCommerce, Wix, and BigCommerce stores, review requests can be triggered based on order activity.

If you use a headless store, custom checkout, or third-party order system, you can use custom webhooks to trigger review requests after fulfillment or delivery, and also by customer name and product-wise.

Step 3: Choose the Review Request Channel & Timing

Choose when the review request should be sent after purchase.

A common setup is to wait 7 to 14 days after the order is placed or fulfilled, giving customers enough time to receive and use the product before leaving feedback.

Select how you want to send review requests.

WiserReview supports email, SMS, WhatsApp, and custom webhook-based review requests, so you can choose the channel that works best for your customers.

Step 4: Add a Reminder

You can also add a reminder for customers who do not submit a review after the first request.

For example, send the first request after 7 days and a follow-up reminder 3 to 5 days later.

Step 4: Customize the Review Form

Use WiserReview forms to collect text reviews, star ratings, photo reviews, video reviews, and custom answers.

You can adjust the questions and form design so the review experience matches your brand.

Step 5: Monitor Review Collection

Once the automation is live, check your WiserReview dashboard to track sent requests, failed requests, submitted reviews, and reminder performance.

This helps you improve timing and collect more quality reviews over time.

Highlight Key Feedback with AI Review Summary

After importing your Loox reviews, you can use WiserReview’s AI review summary to show the main points customers mention most.

It helps shoppers quickly understand common feedback about product quality, sizing, delivery, support, or overall experience.

You can display the summary inside your product review widget, so visitors get a quick overview before reading full reviews.

As you collect new reviews, the summary helps keep your review section easier to scan and more useful for buyers.

To enable it, go to your WiserReview dashboard and open Widgets.

Select the Product review section widget and click Configure.

Inside the widget editor, open the AI Summary option from the left menu.

From there, you can enable AI topics to show common review themes and turn on AI summary to display a short summary of customer feedback.

Once enabled, preview the widget to check how the summary looks on desktop and mobile.

Which Review Platform Gives You More Value?

Feature	Loox	WiserReview
Product Reviews	✅	✅
Photo Reviews	✅	✅
Video Reviews	✅	✅
Referral Program	❌	✅
Google Reviews	Limited	✅
WhatsApp Requests	Limited	✅
AI Review Summary	❌	✅
UGC Gallery	✅	✅
Custom Webhooks	❌	✅
Multi-Store Sync	❌	✅

Get more for less than you pay Loox

Unlimited reviews, referral marketing, WhatsApp requests, and AI summaries in one platform. Start free and migrate in minutes.

Try WiserReview Free →

Conclusion

Migrating from Loox to WiserReview is a simple way to keep your existing reviews while getting more control over how you collect, manage, and display customer feedback.

Once your reviews are imported, you can showcase them with WiserReview widgets, collect new reviews through automation, use AI review summaries, and add more trust-building features to your store.

The best part is that you do not have to start from zero. Your text reviews, ratings, photos, videos, and product review history can move with you.

If you are planning to switch from Loox to WiserReview, our team can help you with review import, product mapping, widget setup, and migration support so your reviews go live smoothly.