How to export reviews from Yotpo and import to WiserReview (2026)

If you’re leaving Yotpo, the first thing you need is your review data. Those reviews represent months or years of customer trust, real feedback from real buyers.

You don’t lose them when you switch platforms. You export them as a CSV and import them to your new review tool.

This guide shows you exactly how to export reviews from Yotpo step by step, what the CSV contains, what you can’t export, and how to import everything into WiserReview in minutes.

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How to export reviews from Yotpo (step by step)

Yotpo lets you export your reviews as a CSV file from the Moderation dashboard. The process takes about 2 minutes to set up. The CSV itself arrives by email within an hour.

Step 1: Log in to your Yotpo dashboard

Go to yotpo.com and sign in with your account credentials. You need to be logged in as the account owner or an admin to access the export function.

Step 2: Go to Reviews and then Moderation

From the main dashboard, click Reviews in the left sidebar, then select Moderation.

This is where all your collected reviews are listed. You’ll see filters for date range, content type, star rating, product, and reviewer type (verified or unverified).

Step 3: Apply filters (optional)

If you want to export only a specific subset of reviews, use the filters at the top of the Moderation screen. You can filter by:

• Date range (e.g. reviews from the last 12 months only)
• Star rating (e.g. 4 and 5-star reviews only)
• Product (e.g. reviews for a specific SKU)
• Content type (reviews with photos, with text, etc.)
• Verified buyer status

If you want all your reviews, skip the filters and proceed to the next step.

Step 4: Click Export to CSV

On the right side of the Moderation screen, click the Export to CSV button. Yotpo will show a confirmation message and send a download link to the email address associated with your account.

The email can take up to one hour to arrive, depending on how many reviews you have. For large accounts with thousands of reviews, allow the full hour.

Step 5: Download the CSV file

Open the email from Yotpo and click the Download Exported Reviews link. Save the CSV file to your computer. The download link is valid for 48 hours, so don’t wait too long.

Open the file in Google Sheets or Excel to verify the data looks correct before importing it anywhere.

Also check: 9 Yotpo alternatives tested and ranked (2026)

What does the Yotpo export CSV contain?

The exported CSV includes all the core review data you need to migrate to another platform. Here’s what each column contains:

• Review ID: Yotpo’s internal identifier for the review
• Product ID / SKU: The product the review is linked to
• Product name: The name of the reviewed product
• Reviewer name: The name submitted by the customer
• Reviewer email: The customer’s email address
• Review title: The headline of the review (if provided)
• Review body: The full written review text
• Star rating: The numerical rating (1-5)
• Review date: When the review was submitted
• Verified buyer: Whether the reviewer was a confirmed purchaser
• Review status: Published, pending, or rejected
• Photo URLs: Links to any photos attached to the review

Important: Save the CSV in UTF-8 encoding before importing it to any other platform. This prevents character encoding errors with special characters, accents, and non-Latin text. In Google Sheets, go to File then Download then CSV and it exports as UTF-8 by default.

What you can’t export from Yotpo

Before you rely on the export for a complete migration, know these limitations:

• Q&A content: Questions and answers are not included in the reviews export. They require a separate export process
• Search-filtered reviews: Reviews that were filtered using Yotpo’s search bar before export are excluded. Use the filter dropdowns only, not the search bar
• Reviews submitted in the last 24 hours: Very recent reviews may not appear in the export file
• Private or rejected reviews: Depending on your export settings, only published reviews may be included

Why businesses are leaving Yotpo

Yotpo is a capable platform but it’s not the right fit for every business. The most common reasons brands export their reviews and migrate:

• Pricing: Yotpo’s paid plans start at $79/month for Reviews only and scale to $799/month and above for enterprise features. Many small and mid-size brands find the cost doesn’t match the value once they compare alternatives
• Shopify lock-in: Yotpo is heavily Shopify-focused. Brands on WooCommerce, BigCommerce, or Wix often report limited support and features on these platforms
• Feature walls: Core features like review widgets, photo reviews, and SMS requests are locked behind higher tiers even for established brands
• Contract requirements: Enterprise plans often come with annual contracts, making it difficult to switch mid-year without penalties
• Support response times: Multiple user reviews cite slow support response, particularly on lower-tier plans

How to import Yotpo reviews into WiserReview

Once you have your Yotpo CSV downloaded, importing it to WiserReview takes about 3 minutes. No coding needed.

Step 1: Sign up for WiserReview

Go to app.wiserreview.com/signup and create your free account. The free plan includes CSV imports and up to 100 review requests per month.

Step 2: Connect your store

During onboarding, connect your ecommerce platform. WiserReview supports Shopify, WooCommerce, BigCommerce, Wix, Squarespace, and custom HTML stores.

Your products sync automatically so reviews get matched to the correct product pages.

Step 3: Navigate to Import Reviews

From your WiserReview dashboard, go to Manage Reviews and click Import Reviews.

Step 4: Select Yotpo as the import source

In the Import Source dropdown, select Yotpo. This tells WiserReview the column format to expect from the CSV so fields map correctly.

Step 5: Upload your CSV file

Click Upload CSV and select the file you exported from Yotpo. If you’re unsure whether your file format is correct, download the demo CSV file from the import page to compare the column structure.

Make sure your file is saved in UTF-8 encoding. If you opened the Yotpo CSV in Excel and saved it, re-export it from Google Sheets to ensure UTF-8 encoding before uploading.

Step 6: WiserReview processes the import

WiserReview automatically maps your review data, downloads any photo or video attachments linked in the CSV, and hosts them on WiserReview’s servers. Your reviews appear in the dashboard ready to publish.

For imports larger than 1,000 reviews, processing may take additional time. You’ll receive a notification when the import is complete.

Step 7: Review, moderate, and publish

Once imported, all reviews appear in your Manage Reviews dashboard. You can:

• Auto-publish all imported reviews immediately
• Review and approve selectively before going live
• Pin specific reviews to appear first on product pages
• Filter by rating, date, or product to manage large import sets

Also check: How to get more Google reviews: 10 proven strategies (2026)

WiserReview vs Yotpo: key differences

If you’re evaluating whether the migration is worth it, here’s how the two platforms compare on the factors that matter most:

• Pricing: WiserReview starts with free plans and paid plans begin at $9/month. Yotpo’s entry paid tier starts at $79/month, making WiserReview significantly more affordable for comparable features
• Platform support: WiserReview works equally well on Shopify, WooCommerce, BigCommerce, Wix, and Squarespace. Yotpo’s strongest integrations are Shopify-focused
• Setup time: WiserReview is designed for self-serve setup without a developer. Most brands are live within 30 minutes of signup
• Contract: WiserReview has no annual contracts. Cancel or downgrade any month. Yotpo enterprise plans typically require annual commitment
• Migration support: WiserReview imports from Yotpo, Judge.me, Loox, Stamped.io, AliExpress, Amazon, and CSV files with one upload

Also check: WiserReview vs Yotpo: Honest Comparison for Ecommerce Brands

How WiserReview helps after the migration

Migrating your reviews is the first step. Once they’re live in WiserReview, the platform handles everything that comes next automatically.

• Automated review requests via email, SMS, and WhatsApp after every purchase or appointment
• Photo and video reviews collected from customers with no extra setup
• Display review widgets for carousels, grids, badges, and review walls on any page
• Review schema markup is included automatically, so star ratings appear in Google search results
• Real-time moderation dashboard with sentiment tracking and instant alerts for new reviews
• Multi-platform support across Shopify, WooCommerce, BigCommerce, Wix, and more

Free plan covers 100 review requests per month. Paid plans from $9/month. No annual contract.

Import your Yotpo reviews to WiserReview for free

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Ready to make the switch?

Exporting your reviews from Yotpo is straightforward. The CSV is ready within an hour, contains all your core review data, and imports into WiserReview with a single file upload.

Your reviews don’t belong to Yotpo. They belong to your customers. Taking them with you when you switch platforms is your right, and it takes less than 10 minutes from export to live on your new store.

Start with the steps above, get your CSV downloaded, and import it to WiserReview. Your review history stays intact, your customers see the same ratings they’ve always left, and you’re up and running on a platform that fits your budget and your stack.