Add Facebook reviews to Wix: my 5-minute method (2026)

Learn how to add Facebook reviews to your Wix site in a few minutes. This guide shows the fastest way to import and display real customer feedback using WiserReview.

Krunal vaghasiyaKrunal vaghasiya|March 12, 2026 · Updated May 5, 2026
Add Facebook reviews to Wix: my 5-minute method (2026)

Wix doesn’t have a built-in way to display Facebook reviews on your site.

The fastest method (under 5 minutes, no code) is to connect your Facebook page to a review widget tool like WiserReview, then paste a single embed code into the Wix Editor.

Reviews update automatically when new ones come in. I’ve tested 6 different methods across client sites in the last year, including manual HTML iframes, screenshot embeds, and 3 different third-party widget tools.

The 5-minute WiserReview method beats every other option on speed, reliability, and design control. Below is the full step-by-step guide, along with instructions on how to add Google reviews to Wix at the same time.

The 30-second method

If you only have a minute, here’s the fastest path to live Facebook reviews on Wix.

Step What you do Time
1 Sign up for free at WiserReview 30 sec
2 Connect your Facebook business page 1 min
3 Pick a widget style (Carousel, Wall, Badge, etc.) 1 min
4 Customize colors and layout 1 min
5 Paste the embed code into the Wix Editor 1 min

Total time: About 5 minutes. No code, no developer needed. Reviews auto-sync after setup.

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Why embed Facebook reviews on your website

Why embed Facebook reviews on your website

Your Facebook page reviews are powerful trust signals. Keeping them locked on a social platform means website visitors never see them when they’re deciding whether to buy.

Embedding Facebook reviews on your website (Wix or any platform) brings that social proof to the moment of decision.

Three reasons it matters more than most business owners realize:

1. Visitors trust third-party reviews more than your copy: 85% of consumers trust online reviews, such as Facebook reviews, as much as personal recommendations. Showing them on your site adds immediate credibility that polished marketing copy can’t match.

2. Reviews on your site increase conversions: Adding reviews on product or service pages can lift conversion rates by up to 270%. The closer the reviews are to your call to action, the bigger the lift.

3. Embedded reviews keep visitors on your site: Sending visitors to Facebook to read reviews distracts them from social media. Embedded reviews keep them in buying mode on your site, lowering bounce rate and increasing time on page.

Plus, fresh reviews show your business is active. A Facebook widget that auto-updates makes your site feel current without daily maintenance from you.

Can you still get Facebook reviews in 2026?

Important context that many guides skip. Facebook changed its review system in 2018, replacing star-rated Reviews with the Recommendations feature on most Pages. Here’s how it works in 2026:

What still exists:

  • Facebook Business Pages can still collect Recommendations (yes/no responses with optional written feedback).
  • Pages with Reviews enabled before 2018 may still show old star ratings.
  • Recommendations work like reviews and display on your Page’s “Reviews” tab.
  • You can enable/disable Recommendations from Page Settings.

What no longer exists:

  • 5-star rating prompts on new Facebook Pages (replaced with Yes/No Recommendation prompts).
  • The original Reviews tab, as it existed pre-2018.

To enable Recommendations on your Facebook Page:

  1. Go to your Facebook Business Page.
  2. Click Settings (in the left sidebar).
  3. Click Privacy > Page and tagging.
  4. Find “Allow others to view and leave reviews on your Page” and toggle it on.
  5. Recommendations now appear on your Page’s Reviews tab.

For the rest of this guide, when we say “Facebook reviews,” we mean both legacy star-rated reviews AND current Recommendations. Tools like WiserReview pull both seamlessly into a single widget.

6 ways to add Facebook reviews to Wix (compared)

I tested every realistic option. Here’s how they stack up.

Method Setup time Auto-sync Design control Cost
WiserReview widget 5 min Yes Full Free; $6.75/mo annual
Manual Facebook iframe 15 min Limited Minimal Free
Screenshots embedded as images 5-30 min No Full but static Free
EmbedSocial 10 min Yes Good $29/mo+
Trustmary 10 min Yes Good Free; $26+/mo
Wix Marketplace apps 10 min Varies Limited $5-25/mo

The verdict: WiserReview wins on speed, design control, and price. Manual iframes are free but ugly and unreliable. Screenshots work for one-time displays but don’t update. EmbedSocial and Trustmary are solid alternatives but cost 3-5x more for similar functionality.

Pick the WiserReview method below for the fastest, cleanest result. Skip to the manual methods section if you specifically need a free, code-based solution.

Embed Facebook reviews on Wix in under 5 minutes

WiserReview connects to your Facebook page and gives you a customizable widget. Free plan, no credit card needed.

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The 5-minute method: How to add Facebook reviews to Wix using WiserReview

Step-by-step guide. Every step takes under 60 seconds. No code knowledge required.

Step 1: Sign up for a free WiserReview account

WiserReview signup

Go to WiserReview and create a free account. Sign up with your email or Google in 30 seconds. The free plan is enough for most small businesses (10 monthly review imports), and you can upgrade later if needed.

Once signed up, you’ll land on the dashboard. The free plan includes Facebook integration, 5 widget styles, and unlimited customization, so you don’t need to upgrade just to embed Facebook reviews.

Step 2: Connect your Facebook business page

Add Facebook reviews to Wix using WiserReview

Inside the dashboard, click Manage Reviews in the left sidebar. You’ll see an “Import” option at the top right.

Import Facebook reviews

Under the 3rd Party Platforms section, select Facebook and click Integration.

Facebook authorization

Click Login with Facebook and authorize WiserReview to access your business page. WiserReview only requests the minimum permissions needed (read access to your page reviews and recommendations).

WiserReview will automatically pull all existing reviews and recommendations into your dashboard within 30-60 seconds. From now on, new reviews sync automatically.

Step 3: Choose your widget style

WiserReview widgets

Select Widgets from the left sidebar. Pick the style that fits your Wix layout:

  • Carousel: Best for homepage hero areas. Auto-scrolling reviews save space.
  • Review Wall: Best for dedicated testimonials pages. Shows multiple reviews at once.
  • Floating Badge: Best for sticky social proof. Appears in the corner across all pages.
  • Popup: Best for triggering social proof at exit intent or after a delay.
  • Wall of Love: Best for celebration pages or featured testimonials sections.

For most service businesses and ecommerce sites, the Carousel widget on your homepage and a Review Wall on a dedicated testimonials page is the strongest combination.

Step 4: Customize colors, layout, and behavior

Customize widget

Click Add Widget on your chosen style. The customization panel lets you control:

  • Brand colors: Match your Wix site’s primary and accent colors
  • Fonts: Match your site’s typography
  • Layout: Adjust card size, spacing, and number of reviews shown
  • Filters: Show only 4-5 star reviews, hide reviews under a certain rating, filter by keyword
  • Behavior: Auto-scroll speed, hover pause, mobile responsiveness

Tip: Set the rating filter to show 4-5 star reviews on prominent pages (homepage, product pages) and show all ratings on dedicated testimonials pages. This keeps your social proof strong while remaining authentic.

Step 5: Copy the embed code

Copy embed code

When your widget design looks right, click Install in the upper right. WiserReview generates a small embed code (JavaScript or iframe). Copy the code to your clipboard.

You’ll have two options:

  • JavaScript embed: Lighter, async-loading, supports auto-updates. Recommended.
  • Iframe embed: Slightly heavier but works on stricter Wix premium plans.

Step 6: Paste the code into your Wix site

Add Facebook reviews to Wix

Open your Wix Editor and navigate to the page where you want reviews to appear (the homepage, a product page, or a dedicated testimonials page).

  1. Click the Add Elements (+) button on the left sidebar.
  2. Select Embed Code > Embed a Widget.
  3. Click the embed element on your canvas, then click Enter Code.
  4. Paste your WiserReview code into the HTML box. Click Update.
  5. Resize and reposition the element to fit your layout.
  6. Click Publish to push changes live.

Done. Your Facebook reviews are now showing on your Wix site, and they’ll auto-update whenever new ones come in on Facebook.

How to embed Google reviews on Wix, too

If you also want to display Google reviews alongside Facebook reviews on your Wix site, the process is nearly identical. Many Wix businesses do both since combining Facebook and Google reviews creates a stronger trust signal than either alone.

The 3-minute method for Google reviews on Wix

  1. In your WiserReview dashboard, go to Manage Reviews > Import.
  2. Under 3rd Party Platforms, select Google.
  3. Enter your business’s Google Place ID or paste your Google Business Profile URL.
  4. WiserReview pulls in your Google reviews automatically (within 30 seconds).
  5. Use the same widget you created for Facebook (or create a new one), then choose to display reviews from Facebook, Google, or both.
  6. Paste the new embed code into Wix using the same Embed Code element method.

The combined Facebook + Google review widget is one of the strongest trust signals you can place on a service business or local business homepage.

Why combining Facebook and Google reviews works

Different audiences trust different platforms.

  • Facebook reviews tend to come from social-shopping audiences who saw your business through ads or community recommendations.
  • Google reviews tend to come from local-search audiences who found you on Maps or in search results.

Showing both platforms side by side covers more buyer types and signals legitimacy across multiple review ecosystems.

Service businesses with both Facebook and Google reviews displayed see a 20-40% higher conversion lift than single-platform displays.

All your Facebook and Google reviews in one widget

WiserReview imports from Facebook, Google, Trustpilot, and 50+ platforms. Display them anywhere on your Wix site.

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Manual embed methods (no third-party tool needed)

If you specifically want a free, no-account method, here are the two manual options. Both have significant limitations compared to the WiserReview method.

Method 1: Facebook Page Plugin (iframe embed)

Facebook offers an official Page Plugin that you can embed on Wix using an iframe. Limitations: shows your entire Facebook page (timeline, posts, events) rather than just reviews, and can’t be styled to match your site.

  1. Go to Facebook’s Page Plugin tool (developers.facebook.com/docs/plugins/page-plugin).
  2. Enter your Facebook Page URL.
  3. Configure dimensions and select Reviews from tabs.
  4. Click Get Code, choose iframe.
  5. Copy the iframe code.
  6. In Wix Editor, add an Embed Code element and paste the iframe code.
  7. Publish.

The widget shows the full Facebook frame design, not just reviews. Mobile responsiveness is limited. You can’t filter by rating. Updates are real-time but the visual design can’t match your Wix branding.

Method 2: Screenshot embeds

For a one-time, no-tool option, take screenshots of your best Facebook reviews and embed them as images on Wix. Useful for landing pages where you want curated, high-impact testimonials.

  1. Take screenshots of your best Facebook reviews (rating, reviewer name, date, full text visible).
  2. Crop and lightly compress in any image tool.
  3. In Wix Editor, add an Image element.
  4. Upload the screenshot.
  5. Add alt text describing the review (“5-star Facebook review from [name]”).
  6. Position on your page near a CTA.

No auto-update. New Facebook reviews require new screenshots. Not searchable by Google. Can look dated quickly. Best used for one-off landing page features, not site-wide social proof.

Best practices for displaying Facebook reviews on Wix

Best practices for Facebook reviews on Wix

The widget works only if it’s placed strategically. Here’s how to maximize the conversion impact of your embedded Facebook reviews.

1. Place reviews where buyer decisions happen

Don’t bury reviews in a hidden “Testimonials” page. Strong placements that move conversions:

  • Homepage hero section: Below the main headline, before the fold.
  • Product or service pages: Just above the price or pricing table.
  • Right next to your CTA: A small carousel or rating badge near “Buy Now” or “Book Now” buttons.
  • Checkout or contact form pages: Reduce last-minute hesitation.
  • About page: Builds founder credibility alongside the company story.

2. Optimize for mobile-first

Over 60% of traffic to Wix sites is mobile. The Carousel widget format works best on mobile because users can swipe through reviews rather than scroll past a long static list.

Test on mobile after embedding to check that the widget doesn’t break the page layout or push CTAs below the fold.

3. Show authentic ratings (the 4.2-4.7 sweet spot)

A perfect 5.0 average rating triggers suspicion in seasoned shoppers. The trust sweet spot is 4.2-4.7 stars, with a mix of mostly positive reviews and a few thoughtful 3-4-star reviews that show real perspective.

Tip: Don’t filter out all sub-5 reviews. Show all reviews with a rating above 3 stars to maintain authenticity. The mild imperfection actually increases trust.

4. Keep reviews fresh

85% of consumers feel that reviews older than three months are less relevant. WiserReview auto-syncs new Facebook reviews every 24 hours, so your widget always shows fresh feedback without manual maintenance.

If you’re using a manual method (an iframe or screenshots), refresh your reviews monthly to keep the social proof up to date.

5. Respond to reviews on Facebook

Your Wix widget mirrors what’s on Facebook. When you reply to a review on Facebook (especially negative ones), WiserReview can pull and display your response alongside the review.

This shows site visitors that you’re attentive and responsive, which is itself a trust signal.

6. Add review schema markup if possible

For an SEO bonus, WiserReview widgets include schema markup that helps Google detect aggregate ratings and display star ratings in search results.

The Wix native ecosystem doesn’t always pick up the schema, but third-party widget tools like WiserReview embed proper schema in the widget HTML, and Google reads it during indexing.

Common issues and how to fix them

If your Facebook reviews aren’t showing on Wix, these are the most common issues I’ve seen across client setups.

1. The widget appears blank: This usually means the JavaScript embed didn’t load. Two fixes: (a) Switch to the iframe version of the embed code in WiserReview (Wix Free plan blocks some external scripts), or (b) Ensure the Embed Code element on Wix has enough height to display the widget content.

2. Reviews aren’t syncing from Facebook: Re-authorize the Facebook integration in WiserReview. Facebook tokens expire every 60 days. Go to Manage Reviews > 3rd Party Platforms > Facebook > Reconnect.

3. The widget breaks on mobile: Check that you set a responsive layout in the WiserReview widget customization panel. The Carousel widget is most mobile-friendly. If you’re using the Review Wall, consider switching to Carousel for mobile-only sections.

4. Reviews show in the WiserReview dashboard but not on Wix: The embed element might be empty or hidden. Open Wix Editor, click the embed element, click Enter Code, and verify your code is pasted in. Then click Publish (changes don’t show until you publish).

5. Old reviews show, but new ones don’t appear: WiserReview syncs every 24 hours by default. To force a refresh, go to Manage Reviews > Facebook > click the Sync Now button.

6. The widget styling clashes with your Wix design: Open the WiserReview widget settings and adjust colors, fonts, and spacing to match your Wix site. The free plan supports full color/font customization, so you don’t need to upgrade for design control.

Final verdict

The right approach depends on your business stage and the number of reviews you have. For most Wix businesses (service providers, local businesses, and ecommerce stores), the WiserReview method delivers the cleanest result in the shortest time.

The free plan is genuinely useful, not a stripped-down trial. And the $6.75/mo annual paid tier is the lowest you’ll find anywhere for an auto-syncing multi-platform review widget.

Whatever method you pick, getting Facebook reviews onto your Wix site is worth the 5 minutes.

Reviews near your CTAs are one of the highest-ROI changes you can make to a service business website. The conversion lift compounds over months as more reviews accumulate.

Add Facebook and Google reviews to Wix in under 5 minutes

WiserReview brings AI moderation, schema markup, and 5 widget styles to every Wix site. Free plan, no credit card needed.

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Frequently Asked Questions

Common questions about this topic

The fastest method is using a review widget tool like WiserReview. Sign up free, click Manage Reviews > Import > Facebook, authorize your Facebook business page, customize a widget (Carousel, Wall, Badge, Popup, or Wall of Love), copy the embed code, and paste it into Wix using the Add Elements > Embed Code > Embed a Widget option.
No. Wix does not provide native Facebook review integration. You need a third-party tool to import and display Facebook reviews on your Wix site. WiserReview is the most popular option (free plan available), with EmbedSocial and Trustmary as paid alternatives.
Yes, but Facebook changed the system in 2018, replacing star-rated Reviews with Recommendations on most Pages. Recommendations work like reviews (Yes/No responses with optional written feedback) and display on your Page's Reviews tab. To enable: go to your Facebook Business Page > Settings > Privacy > Page and tagging > toggle on 'Allow others to view and leave reviews on your Page.
Yes. The process is nearly identical. In your WiserReview dashboard, go to Manage Reviews > Import > Google. Enter your Google Place ID or Business Profile URL. WiserReview imports your Google reviews within 30 seconds.
No. WiserReview widgets load asynchronously, which means they don't block your Wix page from loading. The widget initializes only after the main page content is rendered, so Core Web Vitals scores aren't affected. Choose the JavaScript embed (lighter than iframe) for the fastest performance.
Yes, with WiserReview new Facebook reviews and Recommendations sync automatically every 24 hours. The widget always shows fresh feedback without manual refresh. To force an immediate sync, go to Manage Reviews > Facebook > Sync Now.

Written by

Krunal vaghasiya

Krunal vaghasiya

Krunal Vaghasia is the founder of WiserReview and an eCommerce expert in review management and social proof. He helps brands build trust through fair, flexible, and customer-driven review systems.