How to migrate WooCommerce to Shopify (2026 guide)
Learn how to migrate WooCommerce to Shopify step by step, move all your data in order, and keep your SEO safe.

Most people don’t leave WooCommerce because they hate it. They leave because they’re tired. Tired of plugin updates that break things, paying more for hosting when traffic goes up, and fixing their own site when all they want to do is sell.
If that sounds like you, Shopify keeps it simple. Hosting, security, and updates are handled for you. The only hard part is the move itself, and a messy one can hurt your traffic for months.
This guide shows you how to migrate WooCommerce to Shopify the right way.
You’ll pick the best method for your store, move each type of data in order, and set up redirects so Google doesn’t drop your rankings. Let’s start.
Before you start: What to get ready
Skipping the prep is how a move goes wrong. Twenty minutes here saves you a whole weekend of cleanup later.
1. Back up your WooCommerce store
Do this first, no matter what. A plugin like UpdraftPlus or your host’s control panel can save a full copy of your store’s files and database.
You’re not backing up because you think you’ll fail. You’re doing it so your old store stays safe and untouched while you build the new one.
2. List what needs to move
Write down what you actually have. Products and their options, customer details, past orders, blog posts, pages, and your current web address structure.
Then note the things that live outside your product list: your plugins, your payment setup, your shipping rules, and any custom features you’d miss on day one.
Shopify covers most of this on its own, but a few things will require an app. It’s better to know that now than in the middle of launch.
3. List your other tools
Every tool you use (email, analytics, shipping labels, reviews) needs a match on Shopify.
Most have one. Write them down so nothing goes missing when you switch.
4. Know what won’t move on its own
Here’s the part most guides hide. Not everything moves cleanly.
Product reviews can’t be automatically synced from WooCommerce to Shopify, and some order details and SEO fields need to be handled manually. We’ll handle each one, but it helps to know now so it’s not a shock later.
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Start Free Trial →Also read: WooCommerce vs Shopify: an honest look for store owners
Pick your migration method first
There isn’t one right way to do this. There’s a right way for your store, and it comes down to how many products you have, how comfortable you are with tech, and your budget.
Three options cover almost everyone. Choose one before you touch any data.
| Method | Method | Effort | Cost | What it moves |
|---|---|---|---|---|
| Manual CSV import | Small stores, hands-on owners | High | Free | Products, customers, basic data |
| Migration app | Most stores | Low to medium | Free to paid | Almost everything, plus redirects |
| Hire an expert | Large or complex stores | Low (for you) | $$$ | Everything is done for you |
Manual CSV import
Free, and you control every field. You save CSV files from WooCommerce and upload them to Shopify yourself.
Good if you have a few hundred products and time to check the work. Hard if you have thousands, or if reviews, past orders, and redirects all matter to you, because a CSV won’t carry all of it.
A migration app
This is the best fit for most stores. Tools like Shopify’s own Store Importer, Cart2Cart, LitExtension, and Matrixify move your products, customers, and orders with far less manual work.
Matrixify does the most for tech-savvy users. It handles redirects, SEO fields, blog content, and more through the WooCommerce connection.
Cart2Cart and LitExtension use simple step-by-step wizards, so you can move data without any code. Most of these charge based on how much data you move.
Hire a Shopify expert
If your store is big, heavily customized, or too important to risk any downtime, pay someone who has done this many times.
A Shopify Partner will run the whole move and catch the small problems you wouldn’t think to look for.
Step 1: Set up your Shopify store
You need a place to put your data before you can move it.
Start a free Shopify trial at shopify.com. During setup, Shopify asks if you’re already selling somewhere else.
Pick WooCommerce here. It turns on a setup made for moving, and in some stores, it even builds a theme that looks like your old one.

Choose a plan that fits your store’s size. If you need staff logins, better reports, or lower fees, the higher plans are worth it. If you’re not sure, start on Basic and move up later.
Then pick a theme and set the basics: store name, currency, address, and contact info. The design doesn’t need to be perfect yet. You just need a working store that’s ready to take your data.
Step 2: Export your data from WooCommerce
Now pull your data from WooCommerce in the correct format. Take it one type at a time.
Export your products

1. In your WordPress dashboard, go to WooCommerce, then Products, then Export CSV.

2. Select the product and click on “select an export method”
You can choose which columns, categories, and product types to include in the export via the advanced export option.

If you want all fields and columns, click Export; the CSV file will be automatically downloaded.
WebToffee Import Export plugin allows you to export all products with filters and advanced and quick export.
Export customers and orders

WooCommerce’s basic export doesn’t handle customers and orders well, so install a plugin like the Import Export Suite for WooCommerce.
From there, you can export customer details and the full order history as a CSV file, including statuses and dates.
One heads-up: past orders are one of the harder things to move, and doing it by hand gets messy. This is where a migration app really helps.
Export blog posts and pages

Your content matters for SEO, so don’t leave it behind. Use the built-in WordPress tool under Tools> Export to save your blog posts and pages.
You’ll add these to Shopify separately from your products, since they’re a different kind of content.
Step 3: Import your data into Shopify
With your files ready, it’s time to bring everything into your new store.
The exact clicks depend on the method you picked, but the order is the same: products first, then customers and orders, then content.
Import your products

In your Shopify admin, go to Settings, then Apps and Sales Channels, then Store Importer. Choose WooCommerce as the source and upload your product CSV.

Shopify shows you a preview before it saves anything.
Check it, because WooCommerce and Shopify don’t use the same column names, and you may need to match a few fields so your descriptions, options, and images land in the right spot.
Import customers and past orders
Customer and order data go in the same way, but this is where being careful matters most. A wrong match on an order can mix up a customer’s purchase history.
If you’re using an app like Matrixify or Cart2Cart, it links order status, dates, and customers for you.
If you’re doing it by hand, upload slowly and check a few records against the originals before you trust the whole batch.
Move your blog posts and pages
Add your posts and pages to Shopify’s blog and pages sections.
This is easy to forget when you’re busy moving products, and forgetting it is how stores lose a big chunk of their search traffic overnight.
Step 4: Review and clean up your store
Data landing in Shopify isn’t the same as data being correct. Check your Products section for options, images, stock counts, and prices, since imports sometimes drop an image or mix up an option.
Then sort products into collections and use tags to keep filtering clean. Last, put a few customer and order records next to the originals to confirm the import held up.
Step 5: Keep your SEO safe with Redirects
Your old WooCommerce and new Shopify addresses won’t match, so every link Google knows now points to a dead page, which drops your rankings.
The fix is 301 redirects. They tell Google that a page has moved permanently and pass its ranking power to the new address. Set them up before you go live with Shopify’s redirect tool under Navigation or Matrixify for bulk.
Also, keep your meta titles and descriptions, and submit a fresh sitemap to Google Search Console.
Step 6: Set up the basics before launch
Your old WooCommerce and new Shopify addresses won’t match, so every link Google knows now points to a dead page, which drops your rankings.
The fix is 301 redirects. They tell Google that a page has moved permanently and pass its ranking power to the new address. Set them up before you go live with Shopify’s redirect tool under Navigation or Matrixify for bulk.
Also, keep your meta titles and descriptions, and submit a fresh sitemap to Google Search Console.
How to bring your reviews across
Reviews get their own section because they’re the one thing that really won’t move on its own.
WooCommerce saves reviews as WordPress comments, and there’s no built-in way to send them to Shopify. On top of that, Shopify shut down its own review app back in 2024.
So your star ratings, all that trust you spent years earning, won’t come along unless you plan for it.
You have two choices. Collect reviews again from scratch after launch, or use a review app that can import your old ones and keep collecting on Shopify.
An app that works on multiple platforms is the cleaner path here, especially if you might run multiple stores later.
WiserReview can import reviews by CSV and works on Shopify, WooCommerce, and a few other platforms from one place, which helps when you’re in the middle of a move and don’t want your review data stuck on the platform you’re leaving.
Plenty of other apps do this too, so pick whichever fits your budget. The point is to move your reviews on purpose, not assume they’ll follow your products.
Also read: How to add reviews to Shopify (2026 step-by-step guide)
Common mistakes to avoid
Most failed moves go wrong in the same few ways:
- Skipping 301 redirects. The big one. It’s the difference between a smooth switch and a sharp drop in traffic.
- Not taking a backup. You lose your safety net if the move goes wrong.
- Forgetting reviews and past orders. Both need special handling and won’t move on their own.
- Going live before testing checkout. A broken checkout on day one costs you real sales.
- Not replacing old plugins. Features your store quietly relied on just vanish.
None of these is hard to avoid. You just have to slow down enough to catch them.
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AI-powered review insights, 15+ display widgets, automated collection — starting free.
Start Free Trial →Conclusion
Learning how to migrate WooCommerce to Shopify can feel scary from the outside, but it’s really just a series of steps: get ready, pick a method, move your data in order, keep your SEO safe, and test before you launch.
Get the redirects right and handle your reviews on purpose, and the move is nearly invisible to your customers. They keep shopping. You stop doing tech support on your own store.
Start with the free Shopify trial, work through this in order, and don’t rush the testing step. That’s the whole thing.
Frequently Asked Questions
Common questions about this topic
Written by
Krunal vaghasiya
Krunal Vaghasiya is the founder of WiserReview and WiserNotify, which have served 10,000+ stores since 2020. He helps ecommerce brands build trust through fair, flexible, customer-led review management across every store and market.
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