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WooCommerceCoffee Retail / Espresso Machines4 min read

A Latvian coffee specialist on WooCommerce. 1,200+ reviews carried across.

How Coffee Guru, a Riga-based coffee and espresso machine retailer, retired Judge.me on WooCommerce and runs Product Reviews and Star Rating across a 700+ product catalog of beans, capsules, machines and care supplies.

Industry
Coffee Retail / Espresso Machines
Platform
WooCommerce
Stores
1 store
Countries
Latvia, EUR
Migrated from
Judge.me
Setup time
Within one day

Coffee Guru is a Latvian coffee specialist running on WooCommerce at coffeeguru.lv, with a physical store at Lielirbes iela 17A in Riga. The catalog covers coffee beans, ground coffee, flavored ground coffee, capsules (Dolce Gusto, Lavazza A Modo Mio, Lavazza Blue, Illy IperEspresso, Nespresso), espresso machines from DeLonghi, JURA, Nivona, Melitta, Saeco, Philips, Stollar and SAGE, plus the full machine care line of cleaning tablets, descalers, milk system cleaners, water filters and paper filters. The brand also runs the Gourmet Guru side range with Monin syrups, Fabbri syrups, panettone, smoothie mixes and tea. 700+ products. 1,200+ verified reviews now sit behind the catalog on WooCommerce with WiserReview, with prices in EUR and the storefront in Latvian.

The challenge

1,200+ Judge.me reviews. 700+ products across coffee, machines and care supplies. A Latvian WooCommerce store where shoppers read reviews before they buy a 1,000 EUR espresso machine.

Coffee Guru sells two very different things on the same WooCommerce store. On one side, repeat-purchase coffee and capsules where shoppers want to know how a bean tastes, how fresh it arrives and how it brews on a Lavazza Blue or a Dolce Gusto setup. On the other side, espresso machines that run from a few hundred to over 1,000 EUR, where one review can decide a sale. With 1,200+ reviews already collected on Judge.me across the catalog, every star rating tied to a specific bean, capsule range or machine. Losing the link between a review and the right SKU on the way out would have undone years of customer feedback. The team also wanted star ratings showing on the category grid (Kafija, Kafijas automāti, Apkope), not just buried at the bottom of each product page.

1,200+ Judge.me reviews to migrate
Years of verified customer feedback on coffee beans, capsules, espresso machines and care supplies had to move with star ratings, written text, dates and reviewer details preserved. Every review tied to the right product across a 700+ SKU catalog.
Star ratings missing on category pages
The old Judge.me setup put a review block on each PDP, but the category grid (kafija, kafijas-automati, apkope) showed product cards with no star count. A shopper browsing 30+ coffee beans or comparing four DeLonghi machines could not see at a glance which products had the strongest reviews.
Mixed catalog, one review pool
Coffee Guru sells low-ticket repeat items (250g bags of beans, capsule packs) alongside espresso machines over 1,000 EUR. Both needed verified reviews on the PDP and consistent star ratings across the storefront, on one platform without the team patching two different review setups.

Coffee Guru needed one platform that could absorb the full Judge.me history, drop onto WooCommerce in a day, and run Product Reviews and Star Rating across coffee, machines and care supplies on the existing Latvian storefront.

The moment it clicked
1,200+ reviews carried across from Judge.me. Star Rating live on every PDP and on the category grid. Setup done in a day.

The Coffee Guru team needed Judge.me out of the stack and the full 1,200+ review history kept on the right product across coffee, machines and care supplies. WiserReview dropped onto WooCommerce, imported the review set with star ratings, written text and dates intact, and put Star Rating under product titles, on the category grid and on the full Product Reviews block on every PDP.

Why they switched

Why Coffee Guru picked WiserReview

Clean Judge.me migration at 1,200+ scale

Every Judge.me review moved to WiserReview with star ratings, review text, dates and reviewer details preserved. Each review stayed linked to the correct Coffee Guru product across the 700+ SKU catalog of beans, capsules, machines and care supplies.

WooCommerce drop-in, no theme rebuild

The WiserReview pixel sat directly on the existing WordPress and WooCommerce stack at coffeeguru.lv. Star ratings under product titles, the full Product Reviews block on every PDP, and ratings on the category grid all went live without custom development on the existing theme.

Star ratings on the category grid

WiserReview puts a star count and review number on every product card in the Kafija, Kafijas automāti and Apkope categories. A shopper comparing 30 coffee beans or four DeLonghi machines sees the average rating and review count before they click into a single PDP.

Same widget set for coffee and machines

A 14 EUR ground coffee bag and a 1,400 EUR DeLonghi automatic machine sit on the same Coffee Guru storefront. WiserReview runs the same Star Rating and Product Reviews block on both, so the trust signal stays consistent whether a shopper is reordering beans or making a once-in-a-decade machine decision.

Migration

Migration from Judge.me

Coffee Guru exported the full Judge.me review set and brought it into WiserReview on WooCommerce. Product matching kept every review tied to the right bean, capsule range, espresso machine or care item, so PDPs stayed accurate from day one across all 700+ products.

How the switch happened
1
Step 1
Export from Judge.me
Full review export covering 1,200+ reviews with star ratings, written text, dates and reviewer details across the Coffee Guru catalog of beans, capsules, machines and care supplies.
2
Step 2
Connect WooCommerce and import
WiserReview linked to coffeeguru.lv. The 700+ product catalog synced through the WooCommerce integration, and the Judge.me reviews mapped back to the correct product across coffee, machines and care lines.
3
Step 3
Widgets live
Star Rating under every product title, on the category grid and the full Product Reviews block on every PDP, placed across the storefront in a day on the existing WooCommerce theme with no custom development.

Zero reviews lost. Years of customer feedback kept its product across coffee, machines and care supplies.

Widgets in action

Review widgets on WooCommerce

Coffee Guru runs the WiserReview widget set on WooCommerce. Star Rating under every product title, the full Product Reviews block on every PDP, and star counts on every product card across the category grid.

Star rating with total review count under the product title, and the full Product Reviews block below the description. Works the same on a 14 EUR bag of beans, a Lavazza Blue capsule pack, a Monin syrup or a 1,400 EUR DeLonghi automatic machine.

Click to zoom

Star rating and review count under the product title on a Coffee Guru PDP.

Everything used on this store:
  • Star Rating with total review count under every product title
  • Star Rating on every product card across the category grid
  • Product Reviews block on every PDP with filter and sort controls
  • Verified-buyer badges on every confirmed-purchase review
  • Reviews carried onto a 700+ product coffee, machine and care catalog
  • Native WooCommerce install on the existing theme, no custom development
  • Rich-snippet schema on product pages for Google search results
Automation

Review collection on autopilot

Every WooCommerce order triggers the review flow, and verified ratings feed the PDP and the category grid from the same review pool.

1
Order placed
Customer orders coffee beans, capsules, an espresso machine or a care item from the Coffee Guru WooCommerce store at coffeeguru.lv, in EUR, shipped from Riga across Latvia.
2
Review request email
Sent automatically once the order has had time to ship and arrive. The customer leaves a star rating and written feedback on the bean, capsule, machine or care item in one form.
3
Reminder email
Sent automatically if there is no response on the first request.
4
Review published
Live on the exact product purchased with a verified-buyer badge, rolled into the product star rating and surfaced on the category grid for the next shopper.

Every new Coffee Guru order keeps the review pool growing. PDPs and the category grid keep updating with the latest verified feedback.

Star Rating across the storefront

1,200+ verified reviews, working on the PDP and the category grid

Coffee Guru sells two very different things on the same WooCommerce store. Coffee beans and capsules that customers reorder, and espresso machines that run from a few hundred to over 1,000 EUR. Both deserve a clear trust signal at the moment the shopper is comparing two products, not buried at the bottom of a product page. WiserReview puts Star Rating under every product title and on every product card in the Kafija, Kafijas automāti, Apkope and Gourmet Guru categories. A shopper scanning 30 coffee beans or four DeLonghi machines sees the verdict at a glance, and clicks into a PDP with the full Product Reviews block already loaded.

Star Rating under every product title. Star counts on every product card. Full Product Reviews block on every PDP. One review pool doing the work across the Coffee Guru storefront.

Customer voice

A real Coffee Guru review

Verified Customer

Coffee

Thank you for the delivery and the coffee is super fast and the coffee is delicious. I can only mention about the Beileys capsules, something is not really right, because when I make the drink, the capsule in the machine almost explodes and everything inside the coffee machine is sticky and it runs along all the edges, this has not happened to any other capsules, these are Beileys cappuccino capsules, maybe I'm the only one who has had this happen, but it's strange, they are all the same in a row and make me a mess in the machine. But overall everything is always good and there are no other complaints.

Product:Coffee capsules Aroma Gold Creme
I
Ilze
Riga, Latvia
Apr 25, 2026

One of 1,200+ verified reviews now living on the Coffee Guru WooCommerce catalog.

Results

Results

1,200+ reviews migrated from Judge.me with star ratings, dates and reviewer details intact
Two widgets live on WooCommerce: Product Reviews and Star Rating
Setup completed in a day on WooCommerce
Star ratings on every PDP across 700+ coffee, machine and care products
Star ratings on every product card across the Kafija, Kafijas automāti, Apkope and Gourmet Guru category grids
Verified-buyer badges on every confirmed-purchase review
Native WooCommerce install on the existing theme, no custom development
Automated request and reminder emails keeping the review pool growing on every new order
Andris Leitis, Co-owner, Coffee Guru
We have been selling coffee for over a decade and our customers leave feedback we want everyone to read. WiserReview kept our 1,200+ Judge.me reviews intact on WooCommerce, and now every product card across our catalog shows a star rating before the click. The trust signal does the work we used to do on the phone.
Andris Leitis
Co-owner, Coffee Guru
Andris Leitis is the Co-owner of Coffee Guru, the Latvian coffee specialist on WooCommerce at coffeeguru.lv with a Riga store on Lielirbes iela 17A. 12+ years in coffee, 50,000+ machines sold, and a 700+ product catalog covering beans, capsules, espresso machines and the Gourmet Guru range.
Frequently asked questions

About this case study

What platform does Coffee Guru use?

Coffee Guru runs on WordPress with WooCommerce. The storefront at coffeeguru.lv sells coffee beans, ground coffee, capsules (Dolce Gusto, Lavazza A Modo Mio, Lavazza Blue, Illy IperEspresso, Nespresso), espresso machines from DeLonghi, JURA, Nivona, Melitta, Saeco, Philips, Stollar and SAGE, plus a full care range and the Gourmet Guru line, with prices in EUR.

Does WiserReview work on WooCommerce?

Yes. WiserReview installs as a native WooCommerce plugin with no custom theme development. Star Rating, Product Reviews and the category-grid star counts all run on the existing WooCommerce theme, the same way they do on Coffee Guru's coffeeguru.lv storefront.

How many reviews did Coffee Guru migrate to WiserReview?

Over 1,200 product reviews were migrated from Judge.me to WiserReview. Star ratings, written feedback, submission dates and reviewer details came across, with every review staying linked to the correct Coffee Guru product across a 700+ SKU catalog of beans, capsules, machines and care supplies.

What review tool did Coffee Guru use before WiserReview?

Coffee Guru previously used Judge.me. They switched to WiserReview to keep their existing 1,200+ verified reviews while putting Star Rating on the category grid and running Product Reviews on every PDP from one platform on WooCommerce.

How long did the Judge.me to WiserReview switch take?

a day of configuration. Coffee Guru connected the WooCommerce store, imported the Judge.me review set, and the two widgets (Product Reviews and Star Rating) went live on the existing theme with no custom development. Star Rating then extended onto every category-grid product card.

Where do star ratings show on coffeeguru.lv?

Star Rating sits under every product title on the PDP, and on every product card across the Kafija, Kafijas automāti, Apkope and Gourmet Guru category grids. Each card shows the average star rating and the number of reviews (Atsauksmes), so a shopper comparing 30 coffee beans or four DeLonghi machines sees the trust signal before they click.

Can WiserReview handle Coffee Guru's 700+ product catalog?

Yes. Products sync automatically from WooCommerce, widgets appear on every PDP and on every category card, and display performance stays the same across the full Coffee Guru catalog of beans, capsules, espresso machines and care supplies.

How does Coffee Guru collect new reviews after the migration?

Every WooCommerce order triggers an automated review request email once the coffee, capsules, machine or care item has had time to ship and arrive, with a reminder if there is no response. Each new review goes live on the exact product with a verified-buyer badge, rolls into the product star rating and surfaces on the category grid for the next shopper.

Running a WooCommerce store with thousands of Judge.me reviews?

Migrate your Judge.me reviews into WiserReview without losing history. Star Rating on every PDP and on the category grid, live in a day on WooCommerce.