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BigCommerceβ€’Colored Contacts / Cosplay & Costumeβ€’4 min readβ€’

A cosplay and costume contacts brand on BigCommerce. 6,000+ reviews carried across.

How MocoQueen, the Dallas-based colored contacts brand on BigCommerce, retired Judge.me and runs Product Reviews, Star Rating, Review Wall and a Carousel of cosplayer photo reviews across a 600+ product catalog.

Industry
Colored Contacts / Cosplay & Costume
Platform
BigCommerce
Stores
1 store
Countries
United States, USD (multi-currency)
Migrated from
Judge.me
Setup time
Within one day

MocoQueen is a Dallas, Texas colored contacts brand on BigCommerce at mocoqueen.com. The catalog covers 600+ cosplay, anime, sclera, UV-glow and natural-look lenses across USD, CAD, GBP, EUR and AUD, with 6,000+ verified reviews and thousands of cosplayer photo reviews now living on WiserReview behind it.

The challenge

6,000+ Judge.me reviews and thousands of customer photos across a 600+ product cosplay contacts catalog. A look-driven category where buyers need to see real eyes before they pick.

Colored contacts are a visual purchase. A cosplayer picking a sharingan or a vampire red wants to see real eyes from real buyers, not stock photos. MocoQueen had years of Judge.me feedback and customer-uploaded photos tied to specific colors and styles, and needed all of it to move onto BigCommerce without losing one review or one image.

6,000+ Judge.me reviews and thousands of photos to migrate
Every review and every customer-uploaded eye photo had to land on the right lens listing with rating, written text and date intact.
600+ products across cosplay, anime, sclera and natural looks
Star Rating had to run on every SKU in the catalog without slowing the storefront.
No Review Wall or Carousel showcasing photo reviews
Reviews and customer photos lived only on individual PDPs. Nothing pulled the strongest cosplayer eyes together for a first-time visitor.
No verified ratings on Google Shopping
6,000+ reviews on the storefront, zero stars on the Google Merchant Center feed.

One platform that retired Judge.me, kept every review, and dropped four widgets across the BigCommerce storefront with stars on Google Shopping.

The moment it clicked
β€œ6,000+ reviews carried across from Judge.me. Four widgets live on BigCommerce. Stars on Google Shopping. Setup done in a day.”

Judge.me out of the stack, 6,000+ reviews kept on the right lens listing across the 600+ catalog. WiserReview dropped onto BigCommerce and put Product Reviews, Star Rating, Review Wall and a Carousel on the existing Stencil theme, with verified ratings flowing into the Google Shopping feed.

Why they switched

Why MocoQueen picked WiserReview

Clean Judge.me migration at 6,000+ scale

Every review moved with ratings, written text and dates intact, each tied to the right lens listing.

BigCommerce drop-in on the existing Stencil theme

Four widgets went live on mocoqueen.com with no custom development.

Photo reviews on every PDP

Cosplayers and makeup artists upload photos of themselves wearing the lenses. The Review Wall and Carousel surface the strongest eyes before a buyer picks a color.

Google Shopping rating feed

Verified product ratings flow into Google Merchant Center, so lens listings carry stars on the Google Shopping feed.

Migration

Migration from Judge.me

MocoQueen exported the full Judge.me set into WiserReview on BigCommerce. Every review stayed tied to the right lens listing from day one.

How the switch happened
1
Step 1
Export from Judge.me
Full export of 6,000+ reviews with ratings, written text and dates across the 600+ product catalog.
2
Step 2
Connect BigCommerce and import
The 600+ product catalog synced and reviews mapped back to the right lens listing.
3
Step 3
Widgets and Google Shopping live
Product Reviews, Star Rating, Review Wall and Carousel placed in a day on the Stencil theme. Google Shopping feed wired in the same flow.

Zero reviews lost. 6,000+ Judge.me reviews kept their lens listing on BigCommerce.

Widgets in action

Review widgets on BigCommerce

Star Rating under every product title, the Product Reviews block on every PDP, a Review Wall on the storefront, and a rotating Carousel of the strongest verified reviews.

Star Rating with total review count under the product title, the Product Reviews block below the description, and a Review Popup at the decision point. Same on a sclera 22mm, a Genshin sharingan or a natural brown listing.

Click to zoom

Star Rating and review count under the product title on a MocoQueen PDP.

Everything used on this store:
  • Product Reviews block on every PDP with filter and sort controls
  • Star Rating with total review count under every product title across 600+ products
  • Photo reviews on every PDP, with cosplayers and makeup artists uploading the lens in real use
  • Review Wall on the storefront with verified photo reviews across the catalog
  • Carousel surfacing the strongest cosplayer photo reviews on the homepage
  • Verified-buyer badges on every confirmed-purchase review
  • Reviews carried onto a 600+ catalog of cosplay, anime, sclera, UV-glow and natural-look lenses
  • Native BigCommerce install on the existing Stencil theme, no custom development
  • Google Shopping product feed pushing verified star ratings to listings
  • Rich-snippet schema on product pages for Google search results
Automation

Review collection on autopilot

Every BigCommerce order on mocoqueen.com triggers the review flow, and verified reviews feed the PDP, the Review Wall, the Carousel and the Google Shopping feed from one pool.

1
Order placed
Buyer purchases colored contacts from mocoqueen.com in USD, CAD, GBP, EUR or AUD.
2
Review request email
Sent automatically once the order is delivered. Star rating, written feedback and a photo of the lens in real use, all in one form.
3
Review published
Live on the right lens listing with a verified-buyer badge and the customer photo, rolled into the Star Rating, Review Wall and Carousel.
4
Google Shopping feed updates
Verified product ratings flow into Google Merchant Center, so lens listings carry stars on the Google Shopping feed.

Every new order keeps the review pool growing. The PDP, the Review Wall, the Carousel and the Google Shopping feed all read from one source.

Stars on Google Shopping

6,000+ verified reviews running stars on Google Shopping across 600+ lens listings

Colored contacts is a paid-search category. MocoQueen runs Google Ads on cosplay, anime and Halloween searches, and a star rating on the Shopping listing is the difference between a click and a scroll-past. WiserReview pushes the same verified review pool that powers the PDP into the Google Merchant Center feed, so every lens listing carries verified stars on Google Shopping.

Verified stars on Google Shopping. One review pool behind the PDP, the Review Wall, the Carousel and the Shopping feed.

Customer voice

A real MocoQueen review

Verified Customer

Awesome contacts, awesome packaging

I've ordered from this complete before and they never let me down! But this time my product came in super cool packaging AND a contact lense case that FITS Sclera Lenses!!!! The only downfall was USPS was being weird and not letting me know where my package was, but it's not Moco Queen's fault! I ordered these maybe a little less than a week ago, and it came in very quickly despite it being October! 1000000/10 will continue ordering from this company again, and I just can't get over how good they are.

Product:Black Sclera 22mm Contacts (Full Eye)
V
Vida D.
Evans, Colorado, United States
Oct 17, 2023

One of 6,000+ verified reviews now living on the MocoQueen BigCommerce catalog.

Results

Results

6,000+ reviews migrated from Judge.me with star ratings, dates, reviewer details and customer photos intact
Four widgets live on BigCommerce: Product Reviews, Star Rating, Review Wall and Carousel
Photo reviews on every PDP, with cosplayers and makeup artists uploading the lens in real use
Star Rating running across 600+ products without lag
Around 10 verified reviews per product on average across the catalog
Setup completed in a day on BigCommerce
Google Shopping product feed pushing verified star ratings to listings
Verified-buyer badges on every confirmed-purchase review
Native BigCommerce install on the existing Stencil theme, no custom development
Automated request emails keeping the review pool growing on every new order
Steven, Founder, MocoQueen
β€œWiserReview has been great for us. Our reviews are basically our marketing. Cosplayers and makeup artists post photos of themselves wearing the lenses, and that is what sells the next pair. The Judge.me migration was clean, the widgets dropped on without a rebuild, and our ratings now show up on Google Shopping.”
Steven
Founder, MocoQueen
Steven is the Founder of MocoQueen, the Dallas, Texas colored contacts brand. Their mission is simple: to enchant eyes. The team goes above and beyond to meet the exacting standards of the cosplay and makeup artistry communities, with a 600+ lens catalog across cosplay, anime, sclera, UV-glow and natural-look styles backed by FDA, KFDA, CE and ISO 13485 certifications.
Frequently asked questions

About this case study

What platform does MocoQueen use?

BigCommerce on a Stencil theme. The store at mocoqueen.com sells 600+ colored contacts in USD, CAD, GBP, EUR and AUD.

Does WiserReview work on BigCommerce?

Yes. WiserReview installs as a native BigCommerce app with no custom theme development.

How many reviews did MocoQueen migrate to WiserReview?

Over 6,000 reviews from Judge.me with ratings, written text, dates and reviewer details intact.

What review tool did MocoQueen use before WiserReview?

Judge.me. They switched to keep their 6,000+ reviews and put four widgets across the BigCommerce storefront.

How long did the Judge.me to WiserReview switch take?

a day. Connect BigCommerce, import the Judge.me set, and the widgets go live on the existing Stencil theme.

Which widgets does MocoQueen run?

Product Reviews, Star Rating, Review Wall and Carousel, with verified-buyer badges on every confirmed-purchase review.

Can WiserReview handle MocoQueen's 600+ product catalog?

Yes. Products sync from BigCommerce and Star Rating runs on every SKU across cosplay, anime, sclera and natural-look lenses.

Does MocoQueen use Google Shopping?

Yes. Verified product ratings flow into Google Merchant Center, so lens listings carry stars on the Google Shopping feed.

Running a BigCommerce store with thousands of Judge.me reviews?

Migrate your Judge.me reviews into WiserReview without losing history. Four widgets and Google Shopping ratings, live in a day on the existing Stencil theme.