How to Personalize the Email Template in WiserReview

When you’re setting up your review automation, you can fully customize the email template — including text content, CTA buttons, and dynamic variables — to match your brand and improve response rates.

Go to Automation campaign > Edit the email template

Here’s how:

✅ Step 1: Customize the Message Text

In the Email Text Editor section:

• Update the Subject Line to reflect your tone (e.g., “We’d love your feedback!”)

• In the Message body:

  • Write your own content

  • Use dynamic variables like:

    • {{CUSTOMER_NAME}} – auto-fills the customer’s name

    • {{REVIEW_RATING_CTA}} – adds the review button

💡 This helps you create a friendly, personalized message that feels human.

✅ Step 2: Set Your CTA Button and Review Form Link

Below the message section, you’ll see “Set button links to your review forms”:

Option A: Add WiserReview Form

• Click Add your WiserReview form

• Choose the review form you’ve already created (e.g., live)

• This button will automatically route customers to your review submission form

Option B: Add Custom Button.

• Click Add custom button

• Enter your own CTA text (e.g., “Give Feedback”)

• Paste any custom URL you want to use (e.g., external form like google, facebook, yelp, , landing page)

You can rename the CTA, link to different forms, or even send users to different URLs

✅ Step 3: Send Test Email – Preview Before Sending